identity construction
color pallete
Color palette based on the green from the original brand.
Runnea, the sneakers comparer, wanted to release a new application with personalized running workouts.
Runnea was already very well positioned in the running sector so they needed to create a new brand that was consistent with the original brand.
In this project I worked in the branding, the construction of a visual universe with resources that the client could use and the design of the mobile app.
Color palette based on the green from the original brand.